--- title: What's Next in Influencer Marketing? description: Explore the key trends in Influencer Marketing for 2023 to guarantee results. --- [Skip to content](https://insights.digitalvoices.com/whats-next-in-influencer-marketing#main-content) [![DIGITAL VOICES](https://insights.digitalvoices.com/hubfs/Wordmark%20Black-1.svg)](https://www.digitalvoices.com/) Open main navigation Close main navigation - [Contact us](https://www.digitalvoices.com/contact) [Contact us](https://www.digitalvoices.com/contact) **2023 trends REPORT** # What’s Next in Influencer Marketing? 🤔 ###### This report highlights the key trends we will see in Influencer Marketing in 2023, and how brands can use this information to drive sales. [Download your report ![](https://uploads-ssl.webflow.com/60eeb040feeeb73b293e429b/60eeb8586fe5342cb259aefc_scroll%20down%20arro.svg)](https://insights.digitalvoices.com/whats-next-in-influencer-marketing#speak-to-us) ## Trends 2023 Influencer Marketing soared in 2022. Brands finally woke up to the power of TikTok and short-form video for brand awareness, Instagram Reel’s educational power and YouTube’s ability to drive conversions. Influencer marketing moved away from being a last minute add-on to the PR team, to having their own in-house specialists and agencies. But we’ve still got a long way to go! ![Trends Report - Email Image-01-Web](https://insights.digitalvoices.com/hubfs/Trends%20Report%20-%20Email%20Image-01-Web.jpg "Trends Report - Email Image-01-Web") [Download your report ![](https://uploads-ssl.webflow.com/60eeb040feeeb73b293e429b/60eeb8586fe5342cb259aefc_scroll%20down%20arro.svg)](https://insights.digitalvoices.com/whats-next-in-influencer-marketing#speak-to-us) TRENDS REPORT 2023 # Key Trends Preview💡 ![Communities over Personas](https://25636671.fs1.hubspotusercontent-eu1.net/hub/25636671/hubfs/0005.jpg?width=1200&length=1200&name=0005.jpg) ![Scroll Stopping Ads](https://25636671.fs1.hubspotusercontent-eu1.net/hub/25636671/hubfs/0007.jpg?width=1200&length=1200&name=0007.jpg) ![UGC](https://25636671.fs1.hubspotusercontent-eu1.net/hub/25636671/hubfs/0008.jpg?width=1200&length=1200&name=0008.jpg) **4** An optional caption for the image that will be added to the gallery. Enter any descriptive text for this image that you would like visitors to be able to read. ### Ready to get started? Nulla quis lorem ut libero malesuada feugiat. Nulla quis lorem ut libero malesuada feugiat. Vestibulum ac diam sit amet quam vehicula elementum sed sit amet dui. Nulla quis lorem ut libero malesuada feugiat. Nulla quis lorem ut libero malesuada feugiat. Vestibulum ac diam sit amet quam vehicula elementum sed sit amet dui. Nulla quis lorem ut libero malesuada feugiat. Nulla quis lorem ut libero malesuada feugiat. Vestibulum ac diam sit amet quam vehicula elementum sed sit amet dui.         ### Get in touch [Download your report ![](https://uploads-ssl.webflow.com/60eeb040feeeb73b293e429b/60eeb8586fe5342cb259aefc_scroll%20down%20arro.svg)](https://insights.digitalvoices.com/whats-next-in-influencer-marketing#speak-to-us) 2023 Trends report # Download your copy today Get a copy of our latest insights and trends in the influencer marketing industry for brands.  × ##### Thanks for your interest! 👉 If you're a creator looking for brand opportunities or support, do head over to our [Creator Voices](https://www.digitalvoices.com/creator) section. 👉 If you're looking for career opportunities instead, have a look at our [Careers](https://digitalvoices-1653410641.teamtailor.com/) page.   ![LinkedIn Personal](https://insights.digitalvoices.com/hubfs/LinkedIn%20Personal.jpg "LinkedIn Personal") [![Digital Voices Logo](https://insights.digitalvoices.com/hs-fs/hubfs/Wordmark%20White%20Padded-1.png?width=240&height=31&name=Wordmark%20White%20Padded-1.png "Digital Voices Logo")](https://www.digitalvoices.com/) [Subscribe to us on YouTube](https://www.youtube.com/@DigitalVoices) [Follow us on LinkedIn](https://www.linkedin.com/company/digitalvoices/) [Follow us on Twitter](https://twitter.com/digitalvoicesuk?) [Follow us on Instagram](https://www.instagram.com/digitalvoicesglobal/) **Contact**  hello@digitalvoices.com 020 3432 1044 20-22 Great Titchfield Street, London, W1W 8BE 1178 Broadway, Floor 2-4, New York, NY 10001 Copyright © 2026, Digital Voices